Getting more streams doesn’t require a huge budget or a viral moment. With a clear plan and consistent effort, you can grow your audience and make each release more successful. Here are seven simple, actionable tips to get more streams using Groove.

 

1. Make your release clickable

• • • Use a strong song title and clean artwork (3000 x 3000 px, RGB).
    • Keep artist name consistent across all releases so fans find you easily.
    • Add a short, compelling description on your release page or pre-save landing.

2. Use pre-saves to concentrate launch-day plays

• • • Launch a pre-save 2–4 weeks before release. Pre-saves add the track to fans’ libraries on day one, boosting early momentum.
    • Offer a small incentive (exclusive clip, wallpaper, or merch discount) to encourage sign-ups.

3. Reach out to playlists (curators and user-made)

• • • Start with independent and niche playlists that fit your style — they’re easier to place in and often convert into engaged listeners.
    • Personalize pitches: explain why your song fits the playlist and include a short bio and release link. Use analytics from previous releases when available.

4. Promote smart on social (short, frequent, visual)

• • • Post short videos (15–60s) of the hook, recording snippets, or behind-the-scenes clips. Reels, Shorts, and TikToks perform well.
    • Pin a post with your release link and use countdowns in Stories to remind fans.
    • Encourage fans to share clips and tag you — social proof drives streams.

5. Collaborate and cross-promote

• • • Feature another artist or a producer with their own audience to expand reach.
    • Ask collaborators to share the release across their socials and playlists.
    • Consider remix trades or acoustic versions to get extra placements and streams.

6. Run low-cost, targeted ads

• • • Small ad spends can jumpstart discovery. Target ads to fans of similar artists or to regions where you already get some traction.
    • Use the pre-save or streaming link as the ad landing page to convert interest into listens.

7. Keep fans engaged after release

• • • Share milestones and thank supporters publicly. Feature user-generated content on your channels.
    • Release follow-ups (acoustic, live, remix) to capture listeners who discovered the original.
    • Monitor Groove analytics to see which tracks and regions perform best, then focus promotion there.

 

Quick checklist before release

• • • Artwork (3000 x 3000 px) and final WAV file ready
    • Pre-save set up 2–4 weeks in advance
    • Playlist pitch list and personalized messages prepared
    • Short video assets for social (reel, snippet, story)
    • Small ad budget and audience targets if using ads

 

Common mistakes to avoid

• • • Relying only on one platform or tactic — combine social, playlists, email, and ads for best results.
    • Pitching generic messages to playlist curators — personalization gets responses.
    • Forgetting to follow up — a polite reminder can move a pitch from “maybe” to “yes.”
    • Neglecting your existing fans — conversion from current listeners is easier than finding new ones.
    • Overlooking metadata and links — broken or inconsistent links cost streams and clicks.
    • Expecting instant success — growth is cumulative; each release builds your profile.

 

Simple post-release plan

• • • Day 1: Share the release across socials, stories, and pinned posts. Thank top fans and collaborators.
    • Week 1: Push playlist outreach, run a small ad push to regions showing organic interest, and share fan clips.
    • Week 2–4: Release a behind-the-scenes clip, lyric video, or acoustic version to keep momentum.
    • Month 1+: Review Groove analytics, double down on best-performing markets, and plan next release or remix.

 

Final tips

• • • Be consistent: regular releases and steady promotion grow listeners faster than sporadic bursts.
    • Measure and learn: use analytics to see what works and repeat it.
    • Build relationships: playlists, curators, and collaborators who like your music become long-term partners.

 

Need a hand? If you want help setting up pre-saves, creating pitch templates, or interpreting Groove analytics, reach out to Groove support or check the Knowledge Center for step-by-step guides. Small changes add up — start with one tip from this list and build from there.

 

Good luck — keep releasing, keep promoting, and let your music find its listeners.